Assignment 1: Identify Your Competitive Advantage
A SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis is a strategic planning tool that can help a business to boost profits and productivity by understanding its competencies (strengths and weaknesses) as well as the competition. Chipotle Mexican Grill (http://www.chipotle.com/en-US/Default.aspx?type=default ), and determine its competitive advantage. Be sure to identify the restaurant you have chosen in your written paper.
Write a three to four (3-4) page paper in which you:
Explain the restaurant's strengths and weaknesses, and justify your explanation.
Identify one (1) way in which the restaurant can utilize its strengths and minimize its weaknesses to be competitive. Explain why you believe this would be effective.
Explain a capital market system, the role of competition in a market economy, and how it impacts decision making.
Use technology and information resources to research issues in business.
Write clearly and concisely about business issues using proper writing mechanics.
A SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis is a strategic planning tool that can help a business to boost profits and productivity by understanding its competencies (strengths and weaknesses) as well as the competition. Chipotle Mexican Grill (http://www.chipotle.com/en-US/Default.aspx?type=default ), and determine its competitive advantage. Be sure to identify the restaurant you have chosen in your written paper.
Write a three to four (3-4) page paper in which you:
Explain the restaurant's strengths and weaknesses, and justify your explanation.
Identify one (1) way in which the restaurant can utilize its strengths and minimize its weaknesses to be competitive. Explain why you believe this would be effective.
Explain a capital market system, the role of competition in a market economy, and how it impacts decision making.
Use technology and information resources to research issues in business.
Write clearly and concisely about business issues using proper writing mechanics.
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