Report

• Define inbound telemarketing. Give an example.
• Define outbound telemarketing. Give an example.
• Describe the Web-driven service technology that you believe has the most potential to affect the customer service process. Explain.
• Answer each question in one or two paragraphs.

Assignment should be one to two pages in length. APA format

Gibson, P. G. (2012). The world of customer service (3^rd Ed.). Mason, OH: South-Western, Cengage Learning.

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