Monday, 16 December 2013

management team’s business

Project description
1. Prepare a business plan for your management team’s business.
Constraints and Assumptions:
•The business must be a Pizza Shop.
•You, as a management team, need to decide what kind of
Pizza Shop you want to develop.
• Your location is fixed, as allocated in your workshop.
• You are not in competition with the other teams in your workshop, even if they have been allocated a neighbouring address.
• For the purposes of this exercise, treat the premises as though they are empty. You do not need to allow for “ripping out” the current shop!
• The premises are connected to all the usual utilities, i.e. gas, water, electricity, telephone/internet.
•The business will open on 1st January 2014. All forecasts should start from this date.
•The start-up equity capital is £40,000.
• You may look for alternative sources of equity and/or transactional capital as would any other company in the UK, if needed. If you succeed in this, you have to provide evidence of obtaining funds or lines of credit, i.e. bank letter or similar, to be attached in the appendices of your business plan.
Content:
Your business plan should contain the following elements:
• Executive summary of your business proposition;
• Current position (to include an environmental analysis and internal position assessment; key assumptions and constraints);
• Strategy including vision, mission, objectives, sources of competitive advantage, stakeholders, KPIs, as well as a review of competition, major risks and uncertainties and contingency plans;
• Products offered, market opportunities, marketing strategy and customer base;
• Operations considerations including shop layout, production levels, service process, handling stock,
• Products offered, market opportunities, marketing strategy and customer base;
• Operations considerations including shop layout, production levels, service process, handling stock
Assessing risks, procurement and logistics;
• HR considerations; staffing requirements, training, pay or reward system, health & safety and other risks;
• Financing requirements, sources of finance, budgeted set- up costs and financial projections;
•Legal considerations including; the form of business licensing, IPR.
The operational projections and cash flow forecasts should cover the first year on a monthly basis, i.e. 12 monthly statements, and then the following 2 years on an annual basis. The profit & loss projections should be done annually for 3 years. The budgeted set-up costs are presented as a one-off statement.

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